Putting Podcasting to Work for Local Revenue and Marketing

When:

Wednesday, October 13 | 3:20 PM - 4:20 PM

Program:

Radio Show
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Podcasting has mostly had a national focus, but with the barrier to entry low, now local podcasts are popping up in every market, large and small. Big media companies have also begun focusing attention on local podcasts. This panel digs into how radio stations can develop and execute local initiatives that go beyond time-shifting the morning show, attract new listeners and bring in new revenue.


Speakers

Will Pearson
COO
iHeartPodcast Network
Julia Ziegler
Director of News and Programming
Hubbard - Washington, DC

Moderators

Steve Goldstein
Founder/CEO
Amplifi Media

Session Type:
Session